Working as a designer has many perks and nuisances. On one hand you get to be creative everything continuously designing new things, and working with different clients and people. But one the other hand working with these same people can be complex. Some clients can have an A type personality making them feel the need to micromanage and dictate everything to the smallest and unimportant details. This can cause rifts and problems between designers and the clients.
Designers, such as myself, need to learn to deal with clients and try to guide the client without ruining the communication. The best way to do this is to be open with the clients from the start by explaining to them your process and how you design, as well as in the beginning of a project learning who your clients is, what their needs are, and what you are designing. The more you know in the beginning, the easier your life, and job will be.
Clients, however, have other things they need to focus on when working with a designer. The most important thing for clients to do is to know their company and brand, and convey that to the designer from the get-go. Clients need to possess the content of what they need designed, like the text or the materials of a website, either before they get a design or in the begging of the process. By having these things already prepared they will save time and the number of changes that will occur throughout the process. Clients should also be aware not to micromanage the designer. If you need to tell them how to do their job, then they either don’t know how to already do it, or you don’t truly know what a designer does. A designer is not just laying out pages or creating the graphics; the designer is a problem-solver who is there to figure out how to market and sell to your consumers through their designs. Designers are artist who express your message and brand to your customers, using their skills in design. Don’t worry about telling the designer exactly what to design, let them create and produce the work. It is okay to tell them what you don’t like, to ask for options, and to give some ideas, but don’t tell them how to design. That’s what you hire us for.
Designers, if a client is micromanaging you, try to show, not just explain, why their ideas aren’t working or why what they are telling you isn’t going to be the best. If you don’t communicate your message or problems to them, they won’t understand and the blame for the designs is on you. If the client just won’t listen or just isn’t working out, just stop the project or try to get through it as best you can. Some people are just too much like rocks, and won’t bend to reason.